As the leader in global market research, Nielsen measures the shopping and media consumption of an estimated 10 million consumers worldwide. For decades, Nielsen has set the standard for global market research innovation, data integrity and client accountability. Our diverse panels, integrated databases and market-defining methodologies provide the most meaningful view of what consumers watch and buy. Across continents and industries, Nielsen measures activity and engagement at every consumer touchpoint – from TV screens to smartphones, from viral videos to shopping carts. More importantly, our broad range of data collection tools enables us to merge cross-industry intelligence to provide deeper insight into current markets, creating significant opportunities for growth.
The International Advertising Association is the world's only globally-focused integrated advertising trade association with membership representing advertisers, agencies and the media. The IAA is comprised of Corporate Members, Organizational Members, Educational Affiliates, as well as 56 Chapters with individual members and young professionals from 76 countries including the top 10 economies in the world. Founded in 1938, the International Advertising Association has never been more relevant. With so many changes in the way we use advertising to communicate, it's important for everyone in the industry to have a trusted body they can turn to for advice and support. Its missions include promoting the critical role and benefits of advertising as a vital force behind all healthy economies and the foundation of diverse, independent media, providing a forum to debate emerging professional marketing communications users and their consequences in the fast changing world environment and promoting brand building, protecting and advancing the freedom of commercial speech and consumer choice, amongst others.
Capping a decade of growth in revenue, profit and market share, Guinness Anchor Bhd (GAB) has achieved a historic milestone for the company through the shared efforts of their people, their portfolio of world-class brands and the effective work processes they have in place. GAB was formed in 1989, with the merger of Guinness Malaysia Bhd and Malayan Breweries (Malaya) SdnBhd, whose parent companies were Malayan Breweries Ltd (the present Asia Pacific Breweries Ltd) and Guinness Overseas Ltd (GOL) which is owned by Diageo Plc, the world's leading premium drinks Group with an outstanding collection of brands across spirits, wine and beers.
GAB's commitment does not merely lie within the money-making business but its aim towards sustainable economic development. It continues to pay attention to the environment it operates in and cares for the community it serves.
Malaysia External Trade Development Corporation, or also known as MATRADE, is the national export promotion agency in Malaysia. Established in March 1993, MATRADE, a statutory agency under the Ministry of International Trade Industry (MITI), is responsible in assisting Malaysian corporations thrive in the international market. MATRADE's vision in positioning Malaysia as a globally competitive export nation is paired with its mission to develop and promote Malaysia's enterprises to the world, emphasising on the export of manufactured and semi-manufactured products and services. In addition, MATRADE formulates and implements various strategies for export marketing and trade promotion activities to increase Malaysia's exports. MATRADE also provides market research to create a comprehensive database of information for the development of Malaysia's trade. Other services provided by MATRADE include business matching opportunities, incoming buying missions and trade delegations, among others. With over 40 representative offices worldwide in major commercial cities, MATRADE is actively involved in assisting foreign companies to source for suppliers of Malaysian products and services.
Tourism Malaysia is an agency under the Ministry of Tourism, Malaysia. Established in 1972, Tourism Malaysia's focus is on promoting Malaysia domestically and internationally. It aims to market Malaysia as a premier tourism destination, and has contributed to the change and focus in the country's tourism sector. Tourism Malaysia has also helped generate substantive foreign exchange earnings and employment. As at to date, Tourism Malaysia now has 34 overseas and 11 marketing representative offices. Tourism Malaysia has also helped generate substantive foreign exchange earnings and employment. As at todate, Tourism Malaysia now has 34 overseas and 11 marketing representative offices.
Malaysia Convention & Exhibition Bureau (MYCEB) is Malaysia's one-stop centre for Business Tourism activities, operating as the country's official Destination Marketing Organisation in relation to business events and conventions. MYCEB focuses on introducing and promoting Malaysian products and services to potential buyers, and securing future Business Tourism activities through formal bids prepared by the bureau and its partners. MYCEB responses to the Government's intention in making Malaysia a renowned MICE destination in the region by encouraging more active participation from local associations to host major local and international conventions and congresses. Other roles and responsibilities of MYCEB include providing business leads for the industry, organising co-operative promotions, independent production of high quality destination materials, providing networking and educational opportunities, technical assistance, training and industry development as well as strategies for product development and improvement.
STAEDTLER is one of the world's leading manufacturers of writing, colouring and drawing instruments as well as modelling/polymer clays.
As one of the oldest industrial companies in Germany, STAEDTLER takes advantage of the great tradition of Nuremberg pencilmakers, centuries of experience and particular advances in research and development to manufacture innovative products of the highest brand quality.
Long before Johann Sebastian Staedtler founded his own pencil manufacturing plant J.S. Staedtler in 1835, one of his ancestors, Friedrich Staedtler, had already been active as a 'lead-pencil maker'. Records of him in the city annals date back as far as 1662. With the company's foundation within Nuremberg's old city walls in 1835, Johann Sebastian Staedtler laid the keystone for the modern, world-renowned STAEDTLER Group as we know it today.
Since 1997, all shares of the STAEDTLER Group are held by the STAEDTLER Foundation, a public foundation under civil law that supports innovative ideas and knowledge. The STAEDTLER Foundation promotes scientific research at national universities and polytechnics. It also supports cultural projects closely concerned with the subject of education.
The protection of the environment, the consumer and the employee, all hold a very high degree of importance in the STAEDTLER corporate philosophy. For this reason STAEDTLER place strong emphasis on a fully-integrated and uniformed environmental protection programme called "Efficient for Ecology". Furthermore, in its Social Charter, STAEDTLER speaks out against forced labour, child labour and discrimination.
SAITO is an educational institution that strives to achieve consistent quality in its teaching and learning activities. At SAITO they don't just do things right, but endeavor to do it exceptionally well. This became the rule of thumb as SAITO College continuously trains and provides opportunity for their students in self-development. There are no walls to ideas, no walls to discoveries and no walls to application of knowledge.Saito students undergo a demanding curriculum and are given the opportunity to participate in activities and projects that enhances self-development.